Australia is the most dynamic automotive space globally. A record number of vehicle manufacturers have flooded the Australian market in the past decade, attracting an even broader range of supporting automotive products, brands and services.
The degree of sophistication and brand intelligence required to succeed is further challenged by the pace and complexity of digital media.
As local manufacturing disappears, and market forces compress price variance, there’s just one thing that will elevate your brand proposition – and that’s marketing.
“Australia is a very complex industry and we’ve got more brands and models than just about any other country in the world. This is by far the most fragmented market that I’ve ever worked in and it’s a challenge for auto makers.”
Bob Graziano – President and CEO of Ford Australia
About Automotive Marketing Australia – (AMA)
If you love anything on wheels…we need to talk!
AMA was established to connect brands with Australian consumers. Like you, we love cars, we love the automotive retail space and and we love everything about great brands.
At AMA we deliver marketing and communication solutions to elevate brands above and beyond the clutter. Boasting some of Australia’s leading creative talent, brand strategists and commercial experts, AMA will partner with your business to ensure your brand is ready to be seen, heard and loved.